Owensville High School
Program of Study
Advertising I—H1363
Grade Level: 10-12 No. Semesters: 1
Fee: None Credit: .5 Practical Art
Prerequisites: Digital Essentials recommended
This marketing course is an introduction to the principles of the Promotional Mix. Students will explore the world of sales, marketing, advertising and promotion while demonstrating graphic design and typography use.
Grade Level: 10-12 No. Semesters: 1
Fee: None Credit: .5 Practical Art
Prerequisites: Digital Essentials recommended
This marketing course is an introduction to the principles of the Promotional Mix. Students will explore the world of sales, marketing, advertising and promotion while demonstrating graphic design and typography use.
Advertising II—H1372
Grade Level: 10-12 No. Semesters: 1
Fee: None Credit: .5 Practical Art
Prerequisites: Successful completion of Advertising I
The second semester of this course will build on the design part of advertising, as well as explore digital tools and social media to communicate promotional messages. Students will create commercials for traditional media and video sharing sites, use mobile marketing (QR codes and apps), and Twitter.
Grade Level: 10-12 No. Semesters: 1
Fee: None Credit: .5 Practical Art
Prerequisites: Successful completion of Advertising I
The second semester of this course will build on the design part of advertising, as well as explore digital tools and social media to communicate promotional messages. Students will create commercials for traditional media and video sharing sites, use mobile marketing (QR codes and apps), and Twitter.
Retail Merchandising—H1365
Grade Level: 10-12 No. Semesters: 1
Fee: None Credit: .5 Practical Art
Prerequisites: None
This course is an introduction to everyday retail fashion. The latest and greatest products at retailers such as American Eagle, Cabela’s, Macy’s and Dick’s Sporting Goods will be explored to see how their products are marketed to teens and adults. Topics covered include types of retailers, product categories, store layouts, and some management skills. Students will complete projects over selecting merchandise for a store, store floor plan layout, designing catalogs, and coordinating management activities. In addition, students will get to design their own window display!
Grade Level: 10-12 No. Semesters: 1
Fee: None Credit: .5 Practical Art
Prerequisites: None
This course is an introduction to everyday retail fashion. The latest and greatest products at retailers such as American Eagle, Cabela’s, Macy’s and Dick’s Sporting Goods will be explored to see how their products are marketed to teens and adults. Topics covered include types of retailers, product categories, store layouts, and some management skills. Students will complete projects over selecting merchandise for a store, store floor plan layout, designing catalogs, and coordinating management activities. In addition, students will get to design their own window display!
Entrepreneurship and Small Business Management—H1364
Grade Level: 10-12 No. Semesters: 1
Fee: None Credit: .5 Practical Art
Prerequisites: None
This course will prepare students to form and operate a small business. Activities will be incorporated in entrepreneurship, human resources, team building, developing management plans, and monitoring the achievement of a small business. The basic principles apply to all types of businesses from a restaurant to manufacturing plants. Various forms of computer software and simulations will be used.
Grade Level: 10-12 No. Semesters: 1
Fee: None Credit: .5 Practical Art
Prerequisites: None
This course will prepare students to form and operate a small business. Activities will be incorporated in entrepreneurship, human resources, team building, developing management plans, and monitoring the achievement of a small business. The basic principles apply to all types of businesses from a restaurant to manufacturing plants. Various forms of computer software and simulations will be used.
Sports and Entertainment Marketing—H1366
Grade Level: 10-12 No. Semesters: 2
Fee: None ($30 for College Credit) Credit: 1 Practical Art
Prerequisites: None
The business of sports and entertainment is one of the fastest growing fields in America. This class will take you on a step-by-step journey through the world of marketing. Learn about the key functions of marketing and how those functions are applied to sports and entertainment. Class activities include designing new sports products (including Homecoming T-Shirts), creating marketing plans for fantasy sports teams, and creating your own movie to market! This course can be taken for 3 hours of college credit through East Central College for BU1013: Introduction to Marketing.
Grade Level: 10-12 No. Semesters: 2
Fee: None ($30 for College Credit) Credit: 1 Practical Art
Prerequisites: None
The business of sports and entertainment is one of the fastest growing fields in America. This class will take you on a step-by-step journey through the world of marketing. Learn about the key functions of marketing and how those functions are applied to sports and entertainment. Class activities include designing new sports products (including Homecoming T-Shirts), creating marketing plans for fantasy sports teams, and creating your own movie to market! This course can be taken for 3 hours of college credit through East Central College for BU1013: Introduction to Marketing.
Marketing Internship A.M.—H1367
Grade Level: 12 No. Semesters: 2 Fee: None Credit: 1.5 Practical Art Prerequisites: Concurrent Enrollment in a Marketing Class and Marketing Job This is a once in a lifetime opportunity to learn while you earn. High schools and colleges across the country offer intern programs to students to actually give them the chance to experience the work firsthand. Students work in such places as banks, grocery stores, florist shops, department stores, manufacturing firms, and many other locations. Students can intern in the morning, afternoon or after school. Students must be enrolled in and pass a marketing class to earn credit for Marketing Internship. |
Marketing Internship P.M.—H1368
Grade Level: 12 No. Semesters: 2 Fee: None Credit: 1.5 Practical Art Prerequisites: Concurrent Enrollment in a Marketing Class and Marketing Job This is a once in a lifetime opportunity to learn while you earn. High schools and colleges across the country offer intern programs to students to actually give them the chance to experience the work firsthand. Students work in such places as banks, grocery stores, florist shops, department stores, manufacturing firms, and many other locations. Students can intern in the morning, afternoon or after school. Students must be enrolled in and pass a marketing class to earn credit for Marketing Internship. |